Category Archives: People

Taking a Blogging Break – 30 Day Blogging Challenge

Update – Day 5 of Challenge and 3’rd post: I think I may have a done a little bad math in my last post. By “may have,” I mean I totally messed up the math. Forgot to carry the two or some such thing. Basically, I correctly stated that I was looking at two days of traffic but then when I then went to compute my average run rate, I assumed the cumulative traffic was daily traffic, instead of two days worth of traffic. That is, I doubled the traffic in my calculations. And they call me analytical. You can see my mathematical blunder here: https://wolskisuccesspartners.com/2019/08/03/30-day-blogging-challenge-pictures/

Updating the math…….and doing it correctly this time…..in five days, we have had 31 unique visitors….I might be two of those, so let’s call it 29 unique visitors. That’s an average of 5 a day (I’m intentionally rounding this time, so the math is still good)…..up from the old reliable one to two unique visitors a day but no where near the 30+ we would need a day to hit a 1000 unique visitor target. Worse yet, five days have already passed with us fairly massively underperforming our target. As any good sales or marketing professional knows, when you underperform your quota in the beginning of the month, you have to over drive it for the rest of the month. We need a daily average of almost 40 unique visitors for the rest of the month to hit our target……..the plot thickens and the challenge becomes…..challengier??

oh no

Doing my research for posting today, I got a little humbled by another blogger, Cristian Mihai. Cristian writes a blog about blogging. Today he wrote about the purpose of blogging; namely “people.” People connecting. People discussing. People sharing. Etc. And I’m dedicating a month all about gaining and growing blog traffic. Yes, people are at the heart of it but I’m being pretty mercantile about it. Read about it on his blog here https://wordpress.com/read/blogs/79658252/posts/3019. He definitely has a point…….and now back to total commercial motivation.

Two things I have done in this post that helps build traffic are first, I linked to my own article at the end of the first paragraph. Some readers will be interested in more reading or background material. By linking to your own posts, assuming you are providing some interesting content, the unique visitors you do gain are of higher value as they are spending more time on your blog and clicking on links.

The second thing I did was to link out to another (higher traffic) blog. Cristian Mihai is a blogger (mentioned above) with a blog on wordpress. As I’m also using wordpress, I know that he will get a pingback that I linked to his blog. This is a passive way of gaining some interest from blogs that have a higher traffic. I’m putting together a post on how to more actively build links from other higher authority blogs but for now, we will stick with passive.

One thing I will do today that is active is to ask for you to like this post and share it. Please click any of the buttons that look like below:

Well except these buttons. They are only for demonstration but click any of the other buttons to share on your own social media. Thank you

And it was sweet

In High school English, our teacher had us read dozens of Indian Animal Parables. You have probably heard the one about the blind men and the elephant. That’s a classic. There is another one I’ve always remembered that was more meaningful to me. It goes:

A man was walking in the wilderness and realized he was being stalked by a tiger. He was near a cliff with a vine hanging down to the ground, so he starting climbing down the vine, knowing the tiger could not follow. He was about halfway down with the tiger staring at him hungrily when a lion at the bottom of the cliff noticed him. The man was trapped dangling on the vine, a lion below and a tiger above. Two mice, one black and one white, started to crew through the vine above him. There was nothing else for him to hang onto. It was then that he noticed a strawberry plant growing on the cliff with one ripe strawberry on it. The man picked it and ate it and it was sweet.

Yes. That is the end of the parable. We leave the man hanging from a cliff over a lion with strawberry juice dripping down his chin. I always assumed he died shortly after the story ends but that isn’t the point of the parable. The man, even in the midst of a calamity not of his own making took the time to stop and enjoy that which was sweet. The strawberry was probably even sweeter to him knowing the doom that awaited him. While we may not find ourselves dangling from a vine with two predatory cats looking to make a meal out of us, at least not twice, we all find ourselves obligated to times and places we don’t want to be and doing things we don’t want to do. We should pull as much joy, learning and growth from those situations as we can.

I told this parable to my class the other day. My course (marketing foundations) is a required course and the majority of students aren’t marketing majors. If it were up to them, they wouldn’t take ANY marketing classes. Unfortunately for them, it is required. While I try to make it as interesting and valuable for them, I encourage them to taste the strawberry while they are there.

Are you living a life of distraction?

Does this sound familiar? You are working on a project, music is playing. You make it a few minutes but social media chimes that a “friend” has posted something. You check it out. More than a few minutes later you get back to work. Before you accomplish too much, someone texts or IMs you. Your day continues with this constant interruption and it is finally to come home. On the drive home, you listen to an audible book, which is interrupted several times as you are texting to firm up your dinner plans….using appropriate hands free technology, of course. Eventually you get to exercise, popping in another audible book or watching TV the whole time.

I’m not criticizing. I understand completely. I counted my interruptions the other day. Just in my regular job, I averaged 150 incoming email a day. I also had 80 outgoing emails, thirty IM conversations, 15 texts and ten phone calls. This didn’t count the meetings I was in, the hallway conversations or anything related to my personal life. I was distracted.

Distractions can be a addictive. Every little ding, beep or post releases a little dopamine. Sitting quietly alone with your thought can becomes an odd feeling, like accidentally meeting a childhood friend you’ve lost contact with.

Turn off some of your notices. Cancel some of your email subscriptions. Let some texts sit unanswered. Turn off all electronics for a few minutes a day and just be alone with your thoughts. There are great things happening in your head. Be quiet and present once in a while to hear what your mind has to say.

What’s your destination?

What is your destination?  Do you know?  Are you letting the the route dominate your mind and forgetting what’s really important. And I’m talking metaphorically.

I’m a planner normally.  Well by comparison to my wife, I fly by the seat of my pants but by most standards I’m a bit obsessive with plans.  When my wife and I vacation, we know where we are going to stay and have the hotels booked in advanced.  We know the things we want to see and I’ll have their websites, locations and hours tucked away in my files.  We have a pretty good idea of where we will eat by meal.  Once we start the vacation, many of our plans go out the window as we adapt to the flow of the vacation.  Winston Churchill once said that, “Plans are of little importance but planning is essential.” Whenever you need a good quote either Churchill or Mark Twain typically come through.

Why am I telling you about our vacation planning? Sometimes having a plan can be detrimental to achieving you goal. Sometimes you keeping working the plan even though the situation has changed. In our vacation planning, our goal isn’t to get to the top of the Washington Monument. It is to enjoy ourselves, to bond with the kids and to taking a break from our normal stressors. Making it to the top of the Washington Monument is an exciting thing but with the kids would rather just play in the pool, that may be a better path to our destination.

I’m reading, “Take off your shoes” by Ben Feder. He is telling a story of taking a sabbatical from a high power executive career. The main purpose is to reestablish family relationships and connections. On their way to their destination, Bali, they took a two week safari in Africa. Ben talks about getting anxious that the safari is delaying his family from their destination. He was getting fixated on his path, not his true goal. Bounding with his family could be done in Africa as easily as Bali.

The lesson is to not let you plans and planning to get in the way of your goals. Focus on what is important to you. Situations change and so must your plans.

Discover vs Defend

I’m reading “How to have a good day” by Caroline Webb. It is too early in the book for me to be able to recommend it but I do enjoy her initial philosophy, namely relying on research and science. While the book title makes it seem like it is about making any day a “good day,” it does seem to be focused more on business professionals and how to have a good day at work.

One thing that jumped out at me early on is her discussion of the discover-defend axis. Basically, this is a manifestation of a primitive part of our brains. We are either in discover mode or defend mode. Discover mode is when we our brains are looking for opportunities for reward. Defend mode is the classic fight-flight-freeze response. Generally speaking, when we are afraid, our brains stop looking for opportunities. Instead it looks for safety.

How does this relate to having a good day? When workers are afraid and are in the corporate version of fight-flight-freeze, they become less creative and unwilling to take risks…….even risks as small as speaking up in a meeting. I can see this in my own work. When there is one or two senior people in a meeting who are intimidating or have a tendency to forcefully challenge other workers, many people in the meeting go into fight-flight-free mentality. People are less likely to explore creative ideas. Solutions become “safer” but not better. People are less likely to point out holes in the plan for fear of being singled out.

So how to turn this information into a “good day” and to make your company more creative and efficient? Carefully choose when to challenge people and when to be supportive. The goal for some meetings, especially early in a project, benefit from risk taking and creative output. For these meetings, don’t let the tone become intimidating or challenging.

Ask a little question

I was rereading Zig Ziglar’s Selling 101 on a beautiful but cold Sunday afternoon. If you are in sales or marketing it should be required reading. If you are in any roll where you must influence others (teaching, healthcare, hospitality, parenting), you really should read it as well.

It in first two pages good ole Zig gives a great story. He tells of how Aristotle theorized that two objects of the same material but different sizes would fall at different speeds. Centuries later at the University of Pisa, Galileo proved this theory wrong by dropping two different sized objects off the Leaning Tower of Pisa and they hit the ground at the same time. Even with this obvious proof, the University of Pisa still taught Aristotle ‘s incorrect theory. Why? Because Galileo convinced the University but didn’t persuade them.

What’s the difference? Convincing someone consists of telling or showing them something. Persuading someone consists of asking them questions and letting them figure it out for themselves.

How could have Galileo persuaded the University years ago? He could have asked the students to come up with ways to test the theory themselves.

Why did I talking about a “sales” book on a blog about coaching and personal/ professional growth? Asking a question!!! Because coaching is largely asking my clients questions and then holding up a mirror so they can see their answers. You don’t necessarily need a coach to do that for you. Ask yourself hard questions about who you are and who you want to be.

Reinvent your life in four steps

Some times it takes the world slapping us in the back of the head (hopefully figuratively speaking) to realize what we are doing isn’t working anymore.  Who we’ve become isn’t who we want to be.  Losing a job, having spouse leave or just watching something amazing you’ve worked for fall apart can be scary.  It can also be an amazing period of self-realization.

So what do you do when you, the real you down deep in your psyche and not the “you” everyone else in your life sees, has become the square peg being shoved into the round hole of your life?  Realize it is less about reinventing yourself and more about reinventing your life.

1.) Do no harm – The first thing you need to do is to stop the damage, if there is any.  Sometimes we’ve been shoved so far into that round hole, damage is being done.  This could be over spending or pushing away loved ones or even just copious amounts of self-medication.  If you are doing anything that could cause lasting harm to yourself, your life or anyone else, work on that first.

2.) Make a little space – Life and habit conspire to keep us doing the same thing we’ve always done.  Change takes effort and effort takes time.  Odds are pretty good that your life is full.  Now it may not be full of what we want it to be full of but nature abhors a vacuum.  Decouple yourself from something.  Say no to a commitment and walk away.  Carve out a little time where you can work on you.

3.) Understand what you want/what you value – It is very difficult to find or create your own square hole if you don’t know what it looks like.  This can be a major step.  Talk to different people.  Read different books.  Keep a journal of things that excited you today.  Do the 20 in 20 exercise.  Make a list of things that you value and keep it handy when you are making decisions.

4.) Take action – Start small but start making changes today.  You don’t necessarily need to change cities or quit your job to start having a new life that fits you.  Remember, it is as important to stop doing things that aren’t right for you as it is to start doing things that bring meaning to your life. Progress not perfection.

What is your story about reinventing yourself?